KISD Conference May 2015

November 10, 2017

The unofficial topics of the event where “In-house  Service Design” and “Service Design & Implementation”. 1. “In-house  service design” Manuel Großmann & Martin Jordan (Service Design Berlin) also addressed the in-house discussion with their workshop “Bringing Service Design In-house – a toolbox”. 2. “Service Design & Implementation”. Kalle Buschman (Frog) and Barbara Franz (IDEO) were…

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Service Design Reading/Insipiration Material

September 10, 2013

I’m often asked about Service Design reading material: sometimes for just “an introduction”,  other times they call it “resources”, or even “swimming pool reading list”, ay ay ay! It is hard for me to point to a single reference and I hate to overload people with information, instead of inspiring them to learn more. I…

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Designit: Research, Service and Interaction Designer

April 1, 2012

I started working at what is now Designit in January 2010, back then it was a small spanish consultancy called dnx, I found them through their advertising of h2i institute which made me think that was really similar to my course, later on while in a project with my friend Marc he said that he…

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Teaching Service Design and Visual Thinking at h2i Institute

January 25, 2012

Before anything I must say that I discovered my current job at Designit thanks to this initiative, I read about h2i Institute on the web and I immediately though that it was the kind of place I could be involved with as they projected an image very similar to what I did on my Interactive…

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Service Blueprint aka “Partitura de Interacción”

January 15, 2012

After working as a Designer for Business Development at I am convinced that despite my strong believe in User Centered Design, I also believe that Design should be working alongside the business. Still, I was intrigued and willing to find different ways to feed in the organization into the design. I can’t recall the…

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Service Design Summer Course Central Saint Martins 2011

January 1, 2012

I was really glad to find through the IxDA that there will be a Service Design Summer Course at Central Saint Martins, I could recognize Bruno Taylor as he was interviewed by my colleague Charlotte Schoeffler some months before. I immediately told her, and asked my boss to check the chances for me to take…

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Design Management China Article about Service Design, Summer 2011

September 1, 2011

In Summer 2011, with the help and advice of my colleagues, I wrote an in depth article about Service Design by the Design Management China request, the following text on the link is a translation of an original article that appeared in that publication. It reflects about service design valuable tools, highlights it’s value, and looks…

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Appealing role descriptions

February 5, 2007

Human Factors – IDEO Working collaboratively with interdisciplinary teams and clients to create innovative products, services, spaces, interactions and experiences. Human Factors people play a key role leading the team through the user research phase, which obtains the insights that guide design and innovation. Skills discovering, interpreting and communicating design insights and opportunities, and in contributing…

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